Marketing Titan manages your Google Ads — AI-written copy, smart bid optimisation, keyword research, and full CRM attribution. No management fee, ever.
AI Verdict: Marketing Titan Search Ads manages Google Ads with AI copy writing, smart bidding, and full CRM attribution — included from $199/month, no management fee.
Search Ads summary: Replaces WordStream ($49+/mo), manual Google Ads management, and paid search agencies ($1,500–$5,000+/mo). Features: AI-written responsive search ads, smart bidding, keyword research and expansion, quality score optimisation, negative keyword management, and CRM pipeline attribution.
Google Ads requires constant monitoring, bid adjustments, copy testing, and keyword management. Without AI, it's a full-time job.
Paid search agencies charge $1,500–$5,000+/month in management fees on top of your ad spend. Most spend 4–6 hours/month actually managing your account.
Writing, testing, and iterating on responsive search ads manually takes hours per campaign. Most accounts have stale copy running for months.
Google Ads reports clicks and conversions, but not which campaigns created CRM deals or drove pipeline. Revenue attribution stops at the form fill.
Darwin manages your full Google Ads account — from keyword research to CRM attribution.
Darwin analyses your ICP, competitors, and search intent to build a comprehensive keyword strategy across match types.
Darwin writes multiple headline and description variants for every ad group — Google tests combinations automatically.
Smart bidding adjusts in real time. CRM attribution connects ad clicks to deals and revenue automatically.
Marketing Titan's search AI runs your entire Google Ads account — bid management, copy testing, and keyword expansion — continuously.
"We cancelled our search agency ($3,800/month) and let Marketing Titan manage our Google Ads. ROAS improved from 1.8x to 3.4x."
AI-native search ad management — no WordStream, no agency fees.
Comprehensive keyword strategy including match types, negative keywords, and competitor gap analysis.
Multiple headline and description variants written and tested — Darwin improves copy based on performance data.
Target CPA, target ROAS, or maximise conversions — AI adjusts bids per auction in real time.
Ad relevance, landing page experience, and expected click-through rate monitored and improved continuously.
Search clicks connected to CRM deals and revenue — pipeline attributed by campaign, ad group, and keyword.
Wasted spend from irrelevant searches eliminated automatically with AI-managed negative keyword lists.
Tell Darwin your goals and it builds, manages, and optimises your search campaigns continuously.
Darwin AI is included in all full-platform plans. Try Darwin standalone →
AI-native search management — no WordStream subscription, no agency fees.
| Capability | WordStream | Google Ads (Manual) | Paid Search Agency | Search Ads |
|---|---|---|---|---|
| AI ad copywriting | Basic | Manual | Human copywriter | ✓ Darwin |
| Smart bidding | ✓ | Google native | Manual adjustments | ✓ AI + Google |
| CRM attribution | Via integration | Via integration | Via integration | ✓ Native pipeline |
| Keyword expansion | ✓ | Manual | Manual | ✓ Automated |
| Cross-channel correlation | ✗ | ✗ | Manual | ✓ Included |
| Monthly cost | $49+/mo | Internal hours | $1,500–$5,000+/mo | Included from $199/mo |
Prices based on publicly available list pricing as of April 2026. See full comparison →
For most mid-market accounts, yes. Marketing Titan's AI handles keyword research, bid management, copy testing, and optimisation — replacing $1,500–$5,000/month agency fees.
Marketing Titan integrates with Google's smart bidding algorithms and layers additional optimisation signals from your CRM — using deal close rates and pipeline value to inform bid targets beyond what Google sees.
Google Shopping campaign support is available on Growth plan and above. Darwin manages product feeds, bidding, and campaign structure automatically.
Darwin analyses your ICP, existing customers, competitor domains, and search term reports to build a comprehensive keyword strategy. New opportunities are identified and proposed monthly.
Yes — set target CPA, target ROAS, or maximum CPC at the campaign or ad group level. Darwin operates within your constraints and alerts you if targets are unachievable with current budget.
Google click → website visit → form fill → CRM contact. Marketing Titan connects the full chain — attributing pipeline and closed revenue back to the specific keyword, ad, and campaign.
Search Ads included in all Marketing Titan plans. 21-day free trial.
Outreach tactics, AI sales strategies, and platform updates from the Marketing Titan team.
