01
Brands
Your brand identity and voice, set once for the whole workspace.
What is inside
Four modules, one source of context.
These are the rows under Brand in the product.
02
Personas
The people you market to, built with the persona builder.
03
Products
Your product catalogue. Offers and prices are read from it rather than invented.
04
Templates
Reusable content your campaigns and agents start from.
When each one is used
The brand kit is read at the moment the work is written.
Nobody opens a brand kit for its own sake. Each module is there for a specific moment in the work, and that is when the agents and your team reach for it.
Brands
Writing anything at all
The voice a campaign, email, page or post is written in, whoever or whatever is writing it.
Personas
Writing for someone
Who the piece is for, so the same offer can be put differently to a first-time buyer and a returning one.
Products
Naming a price
The offer and the price, read from your own catalogue at the moment they are quoted.
Templates
Doing it again
The format that worked last time, kept so the next piece starts from it rather than from blank.
One record
Context set once, used everywhere.
Brand context usually gets pasted into each tool and each prompt. Here every section and every agent reads it from one place.
Agents
The context they write from
Every agent reads the Brand section. Agent Hub →
Campaigns
On-brand by default
Campaigns inherit the brand voice. Campaigns →
Personas
Unlimited on core plans
Personas have no cap on any core plan. Brands run from one on Free to unlimited on Enterprise. Pricing →
“Brand context pasted into every prompt drifts. Context kept in one place does not.”
Why Brand is its own section
On your plan
On every plan.
Brands, Personas, Products and Templates are visible on every plan, including Free.
Free
All four modules
The same Brand section as every paid plan.
Agency
A brand per client
Agency accounts run each client brand separately. Agency →
You stay in control
AI-first. Never AI-only.
The AI does the heavy lifting, your team decides. Every feature keeps a full manual path for teams that want to do it themselves.
Supervised by default
Work waits in your approvals queue until someone on your team signs off. Autonomy is a setting, not a plan tier.
Review the real thing
Open the actual email, ad, post or sequence, edit it in place, then approve. What you see is what goes out.
Every action is logged and exportable
What each agent did, when, and who approved it.