Sales pipeline

The pipeline your marketing already feeds.

Leads, deals, contacts and accounts on one board, scored, with calling, lead generation and an inbox beside them — in the same product your marketing runs in.

Nothing is handed over through a sync, so the contact sales opens is the contact marketing has been talking to.

  • Core modules on every plan
  • AI SDR and AI Caller as add-ons
  • One customer record
In the product · Sales
Pipeline
Leads, deals, contacts, accounts
Scoring
Which to work first
Outreach
Calling, lead gen, inbox
Team
Teams, knowledge, documents

What is inside

three groups

Pipeline, outreach and the team behind it.

These are the Sales rows in the product, grouped as the product groups them.

Pipeline

Leads, Deals, Contacts, Accounts, Scoring

The records a sales team works, and a score built from rules you set, so you know which to work first.

Outreach

Sequences, Calling, Lead Gen, Inbox

Run multi-step sequences, call with recording, find new leads and handle email from the same place the pipeline lives.

Team & resources

Sales Teams, Knowledge Base, Documents

Organise the team and keep the material they sell with.

The AI agents

paid add-ons

Add an AI SDR or an AI Caller when you want one.

Two outreach modules run as agents and are priced as add-ons rather than included.

AI SDR

Outreach that books meetings

A paid add-on from the Growth plan. AI SDR →

AI Caller

A voice agent

A paid add-on from the Solo plan. AI Caller →

One record

no sync between sections

Marketing and sales on one record.

The contact a campaign reached is the contact sales opens. There is no hand-off to reconcile.

Contacts

Shared, not copied

Contacts sit in the pipeline and every section reads the same ones.

Campaigns

Where leads come from

The campaign that produced a lead is on the same record. Campaigns →

Part of a Darwin strategy

one channel, one role

A pipeline with a plan behind it.

Inside a Darwin strategy, sales work the segments and stages the plan sets, next to the marketing that fills the top of the pipeline. Darwin decides who it targets, when it runs and what it should achieve, then tracks it against the plan you approved.

You stay in control

on every plan, not an upsell

AI-first. Never AI-only.

The AI does the heavy lifting, your team decides. Every feature keeps a full manual path for teams that want to do it themselves.

Supervised by default

Work waits in your approvals queue until someone on your team signs off. Autonomy is a setting, not a plan tier.

Review the real thing

Open the actual email, ad, post or sequence, edit it in place, then approve. What you see is what goes out.

Every action is logged and exportable

What each agent did, when, and who approved it.

Questions

straight answers
Is the sales pipeline on the free plan?

Yes. Leads, Deals, Contacts, Accounts, Scoring, Calling, Lead Gen, Inbox, Sales Teams, Knowledge Base and Documents are on every plan. AI SDR and AI Caller are paid add-ons.

Which plans can add the AI SDR and AI Caller?

The AI SDR is an add-on from Growth. The AI Caller is an add-on from Solo. Neither is available on Free.

Do I need to sync the CRM with the marketing tools?

No. They are the same product and read the same customer record.

Can I bring my pipeline from another CRM?

See migration guides for how a move from another CRM works.

Get started

Work the pipeline your marketing already feeds.

See leads, deals and scoring in a live demo.