Content & Assets

Content & the Asset Library

Your workspace asset library — store, organize, and reuse every image, video, and document in one private, searchable place, plus Templates and Experiences.

Beginner5 min read

Content is your workspace’s asset library — one private, searchable place to keep and reuse every image, video, and document your marketing uses, plus tabs for Templates and Experiences. Think of it as the shelf everything else pulls from.

Where to find it: Left menu → Marketing → Content → Library (the page is titled Content).

The Content library on the Images tab: a masonry grid of image assets with names and file sizes, a Filters button, an Images/Stock Images toggle, a Columns slider, and an All Categories dropdown, with a + Add Asset button.

The Content library — every image, video, and document, searchable in one place.

The three tabs

TabWhat’s in it
ImagesYour uploaded and AI-made images, videos, and documents (this page).
TemplatesReady-made email, ad, and social templates.
ExperiencesA gallery of finished creatives across channels.

The Images library

The Images tab is a grid of your assets, each with a thumbnail, name, and file type/size (videos show a play icon, PDFs a document thumbnail). Switch between Images (yours) and Stock Images (royalty-free photos from Unsplash), change how many Columns show, flip between grid and list, and search by name.

Finding things

Open Filters for a side panel, or use the All Categories dropdown. The filters:

FilterOptions
CategoryAll Categories, plus the categories set up for your workspace.
File FormatImage, Video, Audio, Document, or Text / Copy.
Date CreatedToday, Last 7 Days, Last 30 Days, or a Custom Range.
Brand & CampaignNarrow to a specific brand or campaign.
Uploaded By, Tags, ColorsFilter by who added it, its tags, or its colors.

What you can do with an asset

Hover an asset for quick actions — View details, Edit image (opens the Image Editor, for images), Download, and Copy URL. You can rename an asset in place, and its ⋮ menu covers View and Delete. Tick several assets to Download all or Delete them together.

Open View details for the full panel: edit the name and description, run Smart Tags (Analyze with AI adds attributes, objects, colors, and style so search finds it), see its marketing context (campaign, brand, personas), and — for AI images — the prompt that made it.

Approvals

Assets carry an approval status so nothing off-brand slips through. From an asset you can Submit for Review; a reviewer then Approves it or Rejects it with a reason, and you can fix and resubmit.

Learn each part

TopicWhat it coversGuide
Adding assetsUpload your own images, videos, and documents.Open →
Editing & enhancingCrop, remove backgrounds, and upscale in the Image Editor.Open →
TemplatesBrowse, use, and generate templates.Open →
ExperiencesThe gallery of finished creatives across channels.Open →

Everything is private and safe

Your files live on secure (SOC-2) storage and are only ever served through short-lived, private links — never a public URL. Approvals keep off-brand assets out of live work.

What’s next

Keep reading

More ways to get help

These guides are the same ones that sit inside the app’s help center, next to the screens they describe. If you prefer to watch, the Marketing Titan Academy has short video courses recorded in the product. Signed in, you can also ask Darwin, the built-in assistant, to explain a screen or do the step for you. If something is not covered here, contact us and a person will answer.

Try it yourself

Every guide here describes the live product.

Start free and follow along: every core module, unlimited users, no card required.